Entrepreneurship isn’t guesswork; it’s an evidence-based process. In this interactive workshop, you’ll learn how to:
- Frame your idea as a set of testable assumptions
- Design lean, real-world experiments to validate (or challenge) those assumptions
- Use the BET Cycle and Evidence Ladder to build confidence in your decisions
- Apply scientific thinking to entrepreneurial challenges
Whether you’re a researcher, student, or staff member, this session will help you reduce uncertainty, avoid costly mistakes, and increase the probability of success for your idea.
Who should attend?
- Researchers looking to translate ideas into impact
- Students and staff exploring entrepreneurship
- Anyone curious about how to test and validate business ideas
Speaker:
Ben Mumby-Croft, Director of Entrepreneurship, Imperial College London