How To Build Your Personal Brand with Alastair Banks

Thursday 13 May, 1pm - 2pm
Alastair Banks takes us through what it means to build a personal brand, how you create it and what the benefits of doing so are.

About this Event

Join us as Alastair Banks takes us through what it means to build a personal brand. Building on his own experiences, Alastair will take us through what a personal brand can look like, how you create it and what the benefits of doing so are.

Alastair co-founded Optix Solutions, a digital marketing agency when he was just 19 out of a bedroom at Exeter University with a few course mates. Over the last 20+ years that company has grown into one of the leading digital agencies in the country, employing around 20 people and working with the likes of the Met Office, Exeter University, Stags Estate Agents, the NHS & London Business School.

Alastair has a passion for public speaking and has talked at events all over Europe. His own website at showcases his work including two online masterclasses which have been taken by over 20,000 people across 163 countries.

He has a keen interest in Entrepreneurship and sits on the board of a number of other companies as well as being seen as a trusted advisor to both local authorities and charities up and down the country.

This event will be held virtually on Zoom. Meeting details will be sent nearer to the date of talk.

All of the above activities will support your progress towards the Imperial Award.


13:00 – Presentation

13:30 – Q&A

Imperial Enterprise Lab’s How To Talks series are a great entry point if you want to learn and build your knowledge of the skills you need to be entrepreneurial. They’re an excellent starting point for newbies to the world of startups.

Imperial College of Science, Technology and Medicine (the “College” or “Imperial”) is committed to protecting the privacy and security of your personal information. This privacy notice describes how we collect and use personal information about you during and after your relationship with us, in accordance with the applicable data protection legislation and the College’s Data Protection Policy.

Please find the Imperial College London – Enterprise Division Privacy Notice here.

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